In the heart of Srinagar, Kashmir, a tradition of excellence was born in 1890. What began as the vision of a dedicated forefather has flourished across generations, weaving the rich, pure essence of the Himalayas into a global enterprise.
For over a century, the company built its reputation on unwavering quality. Then a pivotal shift occurred.
Embracing the future, the new leadership took the legacy to the next level, initiating a vibrant re-branding and an ambitious expansion drive. This commitment to innovation, while staying true to its roots, has fueled its explosive growth.
Today, the company stands as a bridge between two worlds: rooted in its headquarters in Srinagar, India, and strategically positioned for international growth with its second hub in California, USA. This dual presence allows them to meticulously manage the supply chain from the pristine Kashmiri valleys to the global consumer, ensuring unparalleled freshness and authenticity.
The brand offers a curated selection of four extraordinary products, each a testament to the unique terroir